Culture of Validation

As you become an expert, people will start following you. Make sure

you create a culture of validation and “small wins” to keep momentum in

your customers. You can do this with your support staff and community

managers. Create a celebratory culture of spotlighting the best people

who are doing awesome things!

In any movement, you’re going to have your shining stars. These are

the people who are buying your products, taking action, and getting

great results. They will become your biggest evangelists and help you

grow your tribe more and more.

It’s essential that you learn how to create a company culture that validates

these people.

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